Principles of Intercultural Communication,9780205358649

Principles of Intercultural Communication

by
Edition: 1st
ISBN13: 9780205358649
ISBN10: 0205358640
Format: Paperback
Pub. Date: 2004-11-09
Publisher(s): Pearson
List Price: $133.32

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Summary

Structured around ten fundamental principles,Principles of Intercultural Communicationcombines a strong focus on current intercultural communication theory with a student-friendly style. This unique text leads students through all of the material traditionally covered in an intercultural communication text using gradually unfolding principles that come together to form a reader-friendly narrative. Using in-depth case studies, side trips, and incorporating provocative discussion questions,Principles of Intercultural Communicationengages students in active learning, leaving students with a unified understanding of intercultural communication.

Author Biography

Igor E. Klyukanov is an Assistant Professor of Communication Studies at Eastern Washington University. He completed his doctoral work in linguistics and communication theory at Saratov State University, Russia

Table of Contents

Acknowledgments xiii
Introduction 1(6)
Creating Cultural Boundaries: Punctuation Principle
7(22)
Introducing the Problem Question
8(1)
Defining Basic Terms
8(3)
Culture
8(1)
Communication
9(2)
The Process of Cultural Identification
11(5)
Identity as Group Membership
11(2)
Cultural Identity as a Reflective Self-Image
13(3)
Introducing the Punctuation Principle
16(5)
Boundary Lines as Conceptualizations
16(1)
Constructive and Destructive Boundary Lines
17(3)
Boundary Fit as the Goal of Intercultural Communication
20(1)
The Punctuation Principle Defined
21(1)
Summary
22(1)
Case Study: A History of the Russo-Japanese Frontier
23(3)
Side Trips
26(1)
Check Yourself
26(1)
References
26(3)
Constructing Knowledge in Intercultural Communication: Uncertainty Principle
29(22)
Introducing the Problem Question
30(1)
Epistemology and Intercultural Communication
30(6)
Objective Approach to Knowledge
31(1)
Subjective Approach to Knowledge
32(4)
Introducing the Uncertainty Principle
36(7)
Uncertainty and Horizon of Knowledge
36(3)
Uncertainty and Dis-closure
39(3)
Order out of Uncertainty
42(1)
The Uncertainty Principle Defined
43(1)
Summary
44(2)
Case Study: The Shock of the Other
46(3)
Side Trips
49(1)
Check Yourself
49(1)
References
49(2)
Intercultural Communication as Enactment of Meaning: Performativity Principle
51(28)
Introducing the Problem Question
52(1)
Language as a Means of Communication: An Overview
52(8)
Definition of Language
52(4)
Dimensions of Language
56(1)
Language and Rules
57(3)
Introducing the Performativity Principle
60(10)
The Dramaturgy of Performativity: From Rules to Roles
60(2)
Performativity as a Reiterative Process
62(5)
The Structure of Performativity
67(3)
The Performativity Principle Defined
70(1)
Summary
71(1)
Case Study: Performing Al-Halqa in Morocco
72(4)
Side Trips
76(1)
Check Yourself
76(1)
References
77(2)
Charting Out a Cultural Map: Positionality Principle
79(28)
Introducing the Problem Question
80(1)
From Beliefs About the World to Worldviews: Intercultural Communication and Perception
80(6)
Cultural Gaze: Looking Out, Looking In
86(2)
Cultural Gaze and Ethnocentrism
88(4)
Ethnocentric Reduction
89(1)
Ethnocentric Negation
90(1)
Ethnocentric Affirmation
91(1)
Introducing the Positionality Principle
92(6)
Positionality as Grounding
92(3)
Positionality and Authority
95(1)
Positionality as a Process of Engagement
96(2)
The Positionality Principle Defined
98(1)
Summary
99(2)
Case Study: Argument in Israeli-Palestinian Encounters
101(3)
Side Trips
104(1)
Check Yourself
105(1)
References
105(2)
Comparing Cultural Maps: Commensurability Principle
107(28)
Introducing the Problem Question
108(1)
Looking for Meaning in Intercultural Communication
108(11)
Semiotic Look: What's in a Word?
109(6)
Cognitive Look: What's on Our Mind?
115(2)
Corporeal Look: What's in the World?
117(2)
Introducing the Commensurability Principle
119(7)
The Nature of Commensurability
119(1)
The Forms and Levels of Commensurability
120(3)
The Implications of Commensurability
123(3)
The Commensurability Principle Defined
126(1)
Summary
127(1)
Case Study: Translating Cultural Differences: The Problem of Chou
128(4)
Side Trips
132(1)
Check Yourself
132(1)
References
132(3)
Creating a Shared Intercultural Space: Continuum Principle
135(26)
Introducing the Problem Question
136(1)
Global Cultural Dimensions: How Many?
136(6)
Introducing the Continuum Principle
142(10)
Overcoming Binary Thinking
142(5)
Intercultural Continuum and Digital Communication
147(1)
Intercultural Continuum and Analogic Communication
148(4)
The Continuum Principle Defined
152(1)
Summary
153(1)
Case Study: The 1999 Coca-Cola Scare in Europe
154(3)
Side Trips
157(1)
Check Yourself
157(1)
References
157(4)
Dynamics of Intercultural Communication: Pendulum Principle
161(26)
Introducing the Problem Question
162(1)
Tensions in Intercultural Communication: Cultural Needs
162(3)
Intercultural Communication and Ethnolinguistic Vitality
165(3)
``Voice'' in Intercultural Communication
168(1)
Introducing the Pendulum Principle
169(8)
The Contradictory Nature of Intercultural Communication
170(4)
Intercultural Communication as Praxis
174(2)
Intercultural Communication and Change
176(1)
The Pendulum Principle Defined
177(1)
Summary
178(2)
Case Study: Dialectics of Colonial Encounter: Interacting with the Kobon
180(3)
Side Trips
183(1)
Check Yourself
183(1)
References
184(3)
Resolving Intercultural Tensions: Transaction Principle
187(26)
Introducing the Problem Question
188(1)
Approaching Conflict
188(10)
Roots
188(4)
Routes
192(6)
Introducing the Transaction Principle
198(7)
Intercultural Transactions: Perception and Reality
198(4)
Intercultural Communication as a Negotiation Zone
202(2)
Back to the Future: From Positions to Interests
204(1)
The Transaction Principle Defined
205(1)
Summary
206(2)
Case Study: ``The Wall of Death'': A Conflict Between Japanese and Western Cultures
208(3)
Side Trips
211(1)
Check Yourself
211(1)
References
212(1)
Cooperation between Cultures: Synergy Principle
213(26)
Introducing the Problem Question
214(1)
Perception: Seizing the World
214(10)
Stereotype: Not All Swans Are White
215(5)
Prejudice: The U.S. and the Rest-of-the-World Soccer Cup
220(4)
Intercultural Integration: Breaking Down the Wall
224(2)
Introducing the Synergy Principle
226(6)
Intercultural Synergy and Flow Dynamics
227(2)
Intercultural Synergy and Nonsummativity
229(1)
Toward Pareto Optimality
230(2)
The Synergy Principle Defined
232(1)
Summary
232(2)
Case Study: The Case of AMD: Unleashing Intercultural Potential
234(3)
Side Trips
237(1)
Check Yourself
237(1)
References
237(2)
Intercultural Ethics as Rationality: Sustainability Principle
239(30)
Introducing the Problem Question
240(1)
Ethics and Intercultural Communication: An Overview
240(2)
Approaches to Ethics in Intercultural Communication
242(3)
Introducing the Sustainability Principle
245(12)
Nature of Sustainability: Thinking about Forever
246(1)
Strategies of Intercultural Sustainability: Tolerance, Trust, and Resistance
247(5)
Formula for Intercultural Sustainability
252(5)
The Sustainability Principle Defined
257(1)
Summary
258(2)
Case Study: An Ethic of Cultural Exchange
260(6)
Side Trips
266(1)
Check Yourself
266(1)
References
266(3)
Conclusion 269(6)
Glossary 275(6)
Index 281

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