
Endless Referrals, Third Edition
by Burg, BobBuy New
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Summary
Author Biography
Bob Burg regularly speaks to public audiences, corporations and associations, including international Fortune 500 companies.
Table of Contents
Preface | ix | ||
Note on the Revised Edition xiii Acknowledgments | xv | ||
CHAPTER 1 Networking: What It Is and What It Does for You! | 1 | (12) | |
CHAPTER 2 Questions Are the Successful Networker's Most Valuable Ammunition | 13 | (14) | |
CHAPTER 3 How to Work Any Crowd | 27 | (12) | |
CHAPTER 4 Profitable Follow-Up | 39 | (19) | |
CHAPTER 5 Understanding the Law of Successful Giving and Successful Receiving | 58 | (13) | |
CHAPTER 6 Training Your Personal Walking Ambassadors | 71 | (14) | |
CHAPTER 7 Prospecting for Fun and Profit | 85 | (28) | |
CHAPTER 8 Using the Internet to Help Build Your Network | 113 | (15) | |
CHAPTER 9 Position Yourself as the Expert (and Only Logical Resource) in Your Field | 128 | (28) | |
CHAPTER 10 Cross-Promotions: True Win-Win Networking | 156 | (12) | |
CHAPTER 11 The Referral Mindset: Turning Appointments Into Referrals | 168 | (19) | |
CHAPTER 12 Why Most Salespeople Don't Ask for Referrals and How to Overcome It | 187 | (22) | |
CHAPTER 13 Six Essential Rules of Networking Etiquette | 209 | (10) | |
CHAPTER 14 Attraction Marketing: Featuring the ProfitFunnel System® | 219 | (21) | |
CHAPTER 15 Begin Your Own Profitable Networking Group (Or Join Another's) | 240 | (15) | |
CHAPTER 16 Networking for a New Job | 255 | (9) | |
CHAPTER 17 The Foundation of Effective Communication | 264 | (12) | |
CHAPTER 18 Networking: Begin Now | 276 | (4) | |
Index | 280 |
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