Exploring Corporate Strategy with Companion Website Student Access Card
by Johnson, Gerry; Scholes, Kevan; Whittington, RichardEdition: 8th
Format: Package
Pub. Date: 2008-01-01
Publisher(s): Prentice Hall
Other versions by this Author
List Price: $137.33
Buy New
Usually Ships in 2-3 Business Days
$137.19
Rent Textbook
Select for Price
Used Textbook
We're Sorry
Sold Out
eTextbook
We're Sorry
Not Available
Summary
Exploring Corporate Strategy, 8/eOver750,000studentsworldwidehave used thisbest-sellingbook to understand and explore strategic management through their academic and professional careers.Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levelsCompanion Website with GradeTracker Student Access Card: Exploring Corporate Strategy, 8/e
Table of Contents
| Introducing Strategy Commentary: The Strategy Lenses | |
| The Strategic Position | |
| Introduction to Part I | |
| The Environment | |
| Strategic Capability | |
| Strategic Purpose | |
| Culture and Strategy Commentary on Part 1 | |
| The Strategic Position | |
| Strategic Choices | |
| Introduction to Part II | |
| Business-level strategy | |
| Directions and Corporate - Level Strategy | |
| International Strategy | |
| Innovation and Entrpreneurship | |
| Strategy Method and Evaluation Commentary on Part II | |
| The Strategic Choices | |
| Strategy In Action | |
| Introduction to Part III | |
| Strategy Development Processes | |
| Organising for success | |
| Resourcing Strategies | |
| Managing Strategic Change | |
| The Practice of Strategy Commentary on Part III | |
| Strategy in Action | |
| Table of Contents provided by Publisher. All Rights Reserved. |
An electronic version of this book is available through VitalSource.
This book is viewable on PC, Mac, iPhone, iPad, iPod Touch, and most smartphones.
By purchasing, you will be able to view this book online, as well as download it, for the chosen number of days.
Digital License
You are licensing a digital product for a set duration. Durations are set forth in the product description, with "Lifetime" typically meaning five (5) years of online access and permanent download to a supported device. All licenses are non-transferable.
More details can be found here.
A downloadable version of this book is available through the eCampus Reader or compatible Adobe readers.
Applications are available on iOS, Android, PC, Mac, and Windows Mobile platforms.
Please view the compatibility matrix prior to purchase.