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Summary
Retailing Pioneer Fred Meijer comes alive in the pages of this intimate biography, told in part by the people in Fred's life - from store cashiers to American presidents. Astute businessman, visionary arts patron, homespun philosopher - Fred is a man of many parts. His story weaves a chronicle of how to succeed in business, how to shape one's life, how to leave the world a better place, and how to have fun along the way. Book jacket.
Author Biography
Bill Smith worked for the Meijer Corporation for over four decades, with a special emphasis in marketing and advertising for fifteen years, before his retirement in 2001. Larry ten Harmsel is historian for the Frederik Meijer Gardens and Sculpture Park and former dean of the Lee Honors College at Western Michigan University.
Table of Contents
| Foreword | p. vii |
| Acknowledgments | p. xi |
| Key to Frequently Cited Books | p. xii |
| A Depression-Era Childhood | p. 1 |
| Coming of Age | p. 20 |
| Lena Rader | p. 32 |
| An Unlikely Leader | p. 48 |
| Lena Meijer | p. 63 |
| Raising a Family | p. 68 |
| A Family Business | p. 91 |
| No Textbook Answers | p. 109 |
| Going Broke? Oh, No, Not Again! | p. 116 |
| Building the Brand | p. 128 |
| Light Years Ahead | p. 140 |
| Handshakes and Contracts | p. 151 |
| Creating a Culture | p. 158 |
| Leading by Example | p. 178 |
| Why Pay More? | p. 192 |
| Pennies and Inches | p. 202 |
| A Fork in the Road | p. 211 |
| Dodging 500-Pound Gorillas | p. 224 |
| Ain't Retailing Fun! | p. 236 |
| From the Mailroom to the Oval Office | p. 251 |
| Human Rights | p. 258 |
| Things I Might Have Done Differently | p. 269 |
| The Quiet Samaritan | p. 275 |
| Giving Back | p. 282 |
| Frederik Meijer Gardens and Sculpture Park | p. 305 |
| That's Just Fred | p. 322 |
| Index | p. 341 |
| Table of Contents provided by Ingram. All Rights Reserved. |
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