Management of Telecommunications : Business Solutions to Business Problems Enabled by Voice and Data Commumnications

by ;
Edition: 2nd
Format: Hardcover
Pub. Date: 2002-10-14
Publisher(s): McGraw-Hill/Irwin
List Price: $154.10

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Summary

Rather than solely concentrating on the technology of telecommunications, Carr and Snyder's The Management of Telecommunications: Business Solutions to Business Problems 2/e caters more to the needs of today's business students. Management Of Telecommunications is the ideal textbook for exposing students to all facets of being a telecommunications end-user. It stresses the importance of the managerial decision-making side of telecommunications by applying the use of an integrated continuing case to illustrate key concepts and show the decision process. This book will provide business students with the technical vocabulary, technical understanding, and decision-making ability necessary to be an effective business telecommunications manager. Students using Carr and Snyder's book will lead the decision-making process by having an understanding of technology tradeoffs in relation to costs, marketing, customer service, and competition. Students will learn how telecommunications and telecommunications-intensive information systems, in particular, are part of the strategic, tactical, and operational decision processes of an organization.

Table of Contents

PART I Communication Basics
What Is Technology? What Is Telecommunications?
2(30)
Where Did the Telephone Come From and How Does It Work?
32(38)
What Technologies and Media Do We Use for Voice and Data Systems?
70(64)
PART II Data Communications and Networks
Data Communications: The Basics
134(36)
Data Communications: Conversion, Modulation, and Multiplexing
170(32)
Networks by Topology and Protocols
202(34)
Telecommunications Architectural Models
236(36)
LANs, WANs, Enterprise Networks, and Network Equipment
272(38)
PART III Uses of Networks
The Internet Connects to the World; the Intranet Connects the Organization
310(78)
Business Applications of Telecommunications
388(60)
PART IV Legislation and Global Issues
How Do Legislation and Regulation Affect Telecommunications?
448(64)
PART V Managing Telecommunications
Management of Voice and Data Systems in Organizations
512(66)
How Do You Manage Telecommunications Projects? SDLC for Telecommunications
578(50)
PART VI The Need for Bandwidth
Bandwidth for the Office
628(54)
Bandwidth for the Home
682(32)
PART VII The Future
Epilogue
714(51)
Glossary 765(26)
Abbreviations 791(4)
Index 795

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